Australian “crocodile hunters” death causes highest point in traffic since May

September 5, 2006

News of Steve Irwin’s death spread rapidly across the internet. The web measurement company Hitwise said Australian internet traffic to media websites on Monday hit its highest point since the Beaconsfield mine rescue in May.

Within 30 minutes of the story appearing on smh.com.au it was the day’s most viewed story. This immediately reminded me on tragedies like Katrina and Sept. 11th. Shame on companies, which make a big buck out of tragedies. The Ebay auctions are an old thing, but I couldn’t beleive my eyes when I saw the  New York times advertising on Google Adwords:

Steve Irwin: 1962-2006
The New York Times reports on the
death of the “Crocodile Hunter”
http://www.nytimes.com

Thumbs up for every company, which doesn’t explore tragedies!

One Response to “Australian “crocodile hunters” death causes highest point in traffic since May”

  1. scott Says:

    Most likely it was not the NYT that posted the ad but rather an affiliate marketer that advertises for the NYT. While I’m no fan of the New York Times (as I see them as a propaganda arm of the left that has been know to “make up” news ala Jason Blair and others) in this case NYT likely had nothing to do with this ad.


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